"For Hip Hop to be on that [Pepsi Super Bowl LVI Halftime Show] stage, to be in the city of Inglewood to be across the street from my grand opening, I mean the stars aligned.”
“I mean it’s very important because we’ve been building in the city of Inglewood for multiple years and we finally got our business to what we wanted — stadium, Super Bowl champs, great business, got the city behind me.
"These are things that we’ve been doing to rebuild Inglewood for a couple of years and we finally got it to the point where the whole world [can] see what Inglewood is about. They came to see the great Super Bowl, great weekend, now it’s great business. It’s time to open up.”
— Snoop Dogg speaks to Extra about the stars aligning for the Pepsi Super Bowl LVI Halftime Show to be held at the SoFi Stadium in Inglewood, California; for the Los Angeles Rams to win the big game; and for the epic competition and halftime show to occur across the street from his new boutique, Snoopy's Clothing, which celebrated its grand opening on Feb. 14th. Snoopy's Clothing is located at 905A S Prairie Ave. and sells its eponymous clothing line, as well as B.O.D.R. x Crooks & Castles, LA Kings, and more. Snoop counts the store as another step towards revitalizing Inglewood.