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On Saturday, July 2, Grey Goose Essences — the spirit brand’s fruit and botanical infused-vodka line — pulled out all the stops for the return of Essence Festival of Culture in New Orleans with a celebration of "The Main Character, a Tribute to Black Excellence," at Josephine Estelle, featuring a special performance by DJ Millie and VIP guests including with Janelle Monae, celebrity stylist Zerina Akers, Pelicans point guard Devonté Graham, Saints tight end Juwan Johnson, and more.

Essence Fest headliner Janelle Monae kept it casual for the daytime occasion and made a beeline to the dance floor in a simple black T-shirt, accessorized by a chunky chain necklace, her signature black hat, and round sunglasses.

Essence Fest headliner Janelle Monae kept it casual for the daytime occasion and made a beeline to the dance floor in a simple black T-shirt, accessorized by a chunky chain necklace, her signature black hat, and round sunglasses.

DJ Millie had guests lining up at the door — even in the rain — to attend the hottest party of the weekend.

DJ Millie had guests lining up at the door — even in the rain — to attend the hottest party of the weekend.

Representing NOLA, Pelicans player Devonté Graham and Saints players Kawaan Baker (center) and Juwan Johnson celebrated the party weekend ahead of NFL preseason.

Representing NOLA, Pelicans player Devonté Graham and Saints players Kawaan Baker (center) and Juwan Johnson celebrated the party weekend ahead of NFL preseason.

Motivated by the parts of ourselves that make us us, guests identified their essence and celebrated with matching cocktails in either the Watermelon & Basil, Strawberry & Lemongrass, or White Peach & Rosemary Grey Goose Essences flavors, taking photos in front of the custom flavor-inspired walls covered in fruits and botanicals.

Motivated by the parts of ourselves that make us us, guests identified their essence and celebrated with matching cocktails in either the Watermelon & Basil, Strawberry & Lemongrass, or White Peach & Rosemary Grey Goose Essences flavors, taking photos in front of the custom flavor-inspired walls covered in fruits and botanicals.

A guest helps Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

A guest helps Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

A guest helps Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

A guest helps Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

Guests help Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

Guests help Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

Guests help Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

Guests help Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

Blake Newby

Blake Newby

Blake Newby and a guest help Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

Blake Newby and a guest help Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

Chanen and Juwan Johnson

Chanen and Juwan Johnson

DJ Millie and a guest are feeling the tunes.

DJ Millie and a guest are feeling the tunes.

Janelle Monae parties with revelers on the dance floor.

Janelle Monae parties with revelers on the dance floor.

Guests help Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

Guests help Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

Guests help Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

Guests help Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

A guest helps Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

A guest helps Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

Guests help Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."

Guests help Grey Goose Essences celebrate "The Main Character, a Tribute to Black Excellence."