Courtesy of Black Enterprise
Now, you know you’re the baddest woman on the planet when you can release a “surprise” album and the whole world not only takes notice but buys buys buys. (According to reports, in just three hours 80,000 copies have been sold.)
Beyonce is the queen of go-getters and trendsetters and has now added yet another boss move to her career portfolio, the Dec. 13 release of her fifth studio album (at the strike of midnight), which features 14 new songs, including one with daughter Blue Ivy, and 17 new videos. Fans, critics, and who’s who of Hollywood and music are all abuzz about the move, one that had consumers rushing to their phones and computers to order exclusively from iTunes.
Billboard anticipates the album being a hit, even without previews or pre-marketing. “Our early numbers are showing that this is likely heading toward a No. 1 debut on the Billboard 200 albums chart with only three days of the tracking week,” Bill Werde, the editor of Billboard, told NPR.
Now, y’all know I like to glean career lessons from major boss moves such as these, especially from one of my all-time favorite superstars, so here goes:
1. Don’t talk about it. Bey about it: There are sooooo many people who love to chat about what they’re planning to/going to/looking to/fixing to. Well, Bey just shut that down. Why not just do it and leave the chatter to those you’re trying to reach/serve/cater to?